If you are looking for ways to create better headlines, you might try creating the headline first and then following up with the rest of the post. Before you start writing you usually have a basic idea of what the subject matter of your article / post will be about. So simply take that basic idea and mold it into the perfect headline before diving into the rest of the content.
Why write the headline first?
Of course the headline is the first thing your readers will see and this will determine whether they will click through and read the rest or simply move on to something that better captures their attention. It should clearly communicate what they will find in the post, and what benefit they will receive from reading the rest if any.
As I used to do, I would write the content first and then go back and try to come up with a creative title that would match the content I had just written. The problem is you just wrote that whole piece with some kind of idea of where you wanted to go with it, but you may have included some extras in there. Now you have to go back and think what the best title would be for the piece of content you just created. However if you start out with the title first, you will have clearly defined your path right from the beginning, which will help you to keep in mind where you wanted to go in the first place and keep your content clean and well-structured.
What makes a good headline?
Stay tuned for the rest of this series of blog posts. In the future tomorrows post I will be covering what makes a good headline, but this is certainly one of the main and basic ingredients when it comes to creating great headlines. I will be covering the topic of writing great headlines for the rest of this week, and I will be touching on a bit of everything from what should be included in your headline, to some great formulas to creating great headlines that stand out.
Make sure you subscribe to my feed so you don’t miss out on any of this great information!